U.S. Cloud Gaming Industry
The U.S. cloud gaming market size was estimated at USD 303.8 million in 2023 and is expected to grow at a CAGR of 43.3% from 2024 to 2030. Cloud gaming is built so that users can control and engage in a range of games on web servers, which then broadcast the entire game to the device whereby the cloud is attached. Cloud gaming technology works as incorporation into the cloud technology. It runs on the gaming device's local disc space, requiring less storage on the user's device.
In 2023, the U.S. accounted for over 20.0% of the cloud gaming market. This is mainly due to the rise in cloud computing and data centers in the country. Cloud games reside entirely in data centers and delivery networks, eliminating the need for downloads and changing a user's device into a linked high-resolution terminal, with substantial benefits for both provider and player. Cloud gaming services combine global delivery networks, hyper-scale cloud capabilities, and streaming media services to construct the next era of immersive, interactive, and social entertainment platforms to support this transformation.
Gather more insights about the market drivers, restrains and growth of the U.S. Cloud Gaming market
Due to the ease of operation and cost benefits, major companies of the video gaming industry have entered the cloud gaming market, while a few are researching and developing their services to enter the market. For instance, Electronic Arts, Inc. is soon to release its cloud game portfolio and has been testing the performance of its cloud gaming services.
The COVID-19 pandemic has also impacted the market growth. New gamers subscribed to cloud gaming services due to limited outdoor activities and social interactions imposed by the government. Major companies took advantage of the increasing interest in video games and launched cloud gaming services to provide an affordable solution and expand the overall gaming market.
Companies are focusing on the expansion of cloud data centers offering an enhanced gaming experience. For instance, AWS invested USD 35 billion in its cloud data centers in Virginia between 2011 and 2020. Cloud data centers enable companies to offer a seamless and low-latency gaming experience to their customers. Similarly, companies are also focusing on developing advanced cloud gaming products and services to attract a larger customer base. The advent of high speed internet is also favoring the growth of the market.
Key U.S. Cloud Gaming Company Insights
Some leading companies in market include Amazon.com, Inc., Apple Inc., Electronic Arts, Inc., Google LLC, and Intel Corporation.
- Electronic Arts, Inc. has developed video games such as Apex Legends, EA SPORTS FIFA, The Sims, Battlefield, Need for Speed (NFS), and many more. The EA studios consist of 20 individual studios along with 6000 and above creators from around the globe. Some of the studios are PopCap, Red Crow, Playdemic, Tiburon and EA Create.
- Amazon Luna, a cloud-based gaming platform, is designed and operated by Amazon.com Inc. The platform is accessed on devices like Windows PC, Chromebook, and Fire TVs, and it supports the use of controllers like PlayStation 4, Xbox One, mouse, and keyboard.
NVIDIA Corporation, Sony Interactive Entertainment, Ubitus Inc., and Tencent Holdings Ltd. are some other companies in the market.
- Sony Corporation has entered the cloud gaming industry with its product PlayStation Now in 2014, and the platform allows streaming and downloading of games.
Key U.S. Cloud Gaming Companies:
- com Inc.
- Apple Inc.
- Electronic Arts, Inc.
- Google Inc.
- Google LLC
- IBM Corporation
- Intel Corporation
- Microsoft Corporation
- NVIDIA Corporation
- SONY Interactive Entertainment
- Tencent Holdings Ltd.
- Ubitus Inc.
Recent Developments
- In May 2023, Microsoft Corporation entered into a multi-year agreement with Nware, a cloud gaming platform, and added it to its game streaming offering. The partnership was consistent with Microsoft Corporation’s plan to outperform competitors and develop a significant cloud gaming service.
- In October 2021, NVIDIA introduced its next-generation cloud gaming platform, GeForce NOW, which will enable GeForce RTXTM 3080-class gaming exclusively in a new, high-performance subscription tier. The system is expected to give the highest resolutions and frame rates in cloud gaming and the lowest latency.
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