As per current published report by Markntel Advisors the Egypt Beauty and Personal Care Market is estimated to grow at a CAGR of around 8.1% during the forecast period, i.e., 2023-28. A detailed discussion of industry behavior is presented. It will assist companies and other stakeholders in making decisions that assure strong earnings in the upcoming years, and also describes the future trend. In order to assist readers in making defensible choices on market projects, this research will offer a useful summary of the market and its dynamic environment. The growth prospects that will enable the market to extend its operations in current markets will be the main focus of this analysis.

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Rising Grooming Habits Among Egyptian Men to Support the Market Growth

The personal hygiene routines of Egyptians have promoted the sales of beauty and personal care products, especially soaps, deodorants, and perfumes. The evolution of the grooming habits of men has driven the Egypt Beauty and Personal Care Market over the years. Egyptian men are very particular about trimming, shortening, and shaping their beards and as a result, the use of beard oils, shaving creams, and after-shave lotions were considerably high.

Furthermore, with the proliferation of social media in the country, men in Egypt are inclining themselves to look better owing to which the men are increasingly using products like shaving creams, colognes, concealers, serums, shampoos, moisturizers, deodorants, etc. This awareness among men has led to a trend where more and more men in the country are frequently visiting beauty salons to spot that trendy look and splurge on beauty treatments. This has further led to the expansion of men’s beauty parlors in the country and these salons are now actively purchasing various haircare and skincare products to provide beauty services to their customers.

Moreover, Egyptian men are also focusing on anti-aging products like skincare, wrinkle care, eye care, etc., to look young and healthy due to which the demand for beauty and personal care products among men would rise in the forecast years.

The Egypt Beauty and Personal Care Market has segmented the market into the following categories:

By Type

(Personal care [Hair Care, Skin Care, Sun Care, Bath and Shower, Oral Care, Deodorants, Perfumes, and Antiperspirants, Men’s Grooming Products, Baby Care Products], Cosmetic products [Facial Make-up Products, Eye Make-up Products, Lip and Nail Make-up Products, Hair styling and Colouring products]),

By Distribution Channel

(Speciality Stores, Cosmetic Store, Drug Store, Large & Small Retail Stores, Hypermarkets & Supermarkets, Departmental Stores, Others, E- Commerce Platforms)

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By Region

- East

- West

- South

- Central

Competitive Environment Featuring Key Players:

Marico Ltd, Procter & Gamble Company, Uniliver PLC, Henkel PDC Egypt SAE, L’Oréal Group, Avon Inc, Kao Corporation, Ori Flame Cosmetic S.A., Revlon Inc., The Estee Lauder Companies Inc., Others

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